Our Story
The Metro Detroit Brokerage Built on Social
01. Why We Exist
We Got Tired Of Real Estate As Usual
Social House started with a simple idea: real estate should feel like working with a friend who happens to be an expert. Our founder, Erik Wright, built one of Southeast Michigan's top real estate businesses almost entirely through social media, and that became the blueprint for the brokerage. Today our channels reach more than 4 million people a month, and every client and agent gets the benefit.
Today, we're a team of agents across Southeast Michigan who share a client-first mindset and back each other up like family. Whether you're buying your first home, selling your fifth, or looking for a brokerage that actually has your back — that's Social House.
$600M+
In Sales Volume
50+
Agents
1,500+
Families Served
4M+
People Reached Monthly on Social
02. What We Stand For
Our Values
People First
Every decision we make starts with what's best for our clients and our agents — not the bottom line.
No Red Tape
We cut the corporate layers so agents can move fast and clients get real answers, fast.
Built On Trust
Honest advice, even when it's not what you want to hear. That's how we've grown — word of mouth.
Always Innovating
We were early to social media real estate marketing and we keep testing new ways to put homes in front of buyers.
04. Visit Us
Our Offices
We also run Social House News, sharing positive stories from Southeast Michigan communities.
Read Social House NewsGrow With Us
Build Your Brand at Social House
We don't just market your listings, we build your brand. Get the content, coaching and social media strategy behind a 4M+ monthly social audience, plus a split that makes sense. No monthly fees. No red tape.